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The Pick Of The Purples

9:00 AM

Reds and browns are popular this Autumn but have you seen the range of purple clothing at Evans yet?

On tops, on dresses and on lingerie, purple is everywhere this season.

Below are our top five purple items. Notice how you can get dark and light shades depending on whether you want to make a bright entrance or mix it to with pale, romantic pinks and pastel shades.

Do you need a new cardigan or jumper for Autumn? Then look at what we’ve selected below:

1. Evans purple embellished top

The ultimate work to party top – the embellished neckline is stunning.

2. Evans purple v neck jersey top

This is cosy but chic thanks to the bright purple colour. Jersey tops have never been so bright and beautiful.

3. Evans purple half sleeve cardigan

If you have to cover up a pastel coloured top then a light purple cardigan will complement the colour underneath more than black, which can have a draining effect.

4. Evans purple waterfall cardigan

Layer up with a waterfall cardigan which is lightweight enough to fold up into a handbag if you go somewhere warm.

5. Evans embroidered bra

Start off any outfit in style by finding a great fitting bra to enhance your shape. This bra both looks and feels good thanks to the purple which flatters most skin tones.


How to Wear Evans New Autumn Boots

3:20 PM

If you want to feel stylish from top to toe, you need to check out Evans new range of Autumn boots!

There are boots for work, boots for play and boots to help you walk into a party with your head held high and feeling fabulous.

For the weekend, you need to look for boots with a low heel so you can run around town with comfort and ease. Knee high boots are good protection against Autumn showers and you’ll find a great selection of wide calf boots at Evans.

For work, there’s nothing like a smart suit to get you in the mood for business and you’ll find Evans ankle boots match the look perfectly.

Or if you’ve got a special occasion coming up then check out Evans range of sophisticated and stylish leather knee high boots. They’ll make your party outfit look a million dollars.

If you need some inspiration, we’ve rounded up some ways to wear our new Autumn boots below.

Take a look and let us know your favourite?


Straps and buckles make boots more interesting this Autumn, both on knee high boots and ankle boots. Wear with indigo jeggings and a cosy brown jumper to feel snug and stylish this season.

evans boots


Ankle boots look lovely with flared trousers and a pretty blouse. They’re smart without being over the top so you look effortlessly elegant rather than as if you’re trying to impress.

evans boots


Transform a dress with some gorgeous boots that will give your look some 1960s style. By lengthening the legs, knee high boots slim the frame so you can dance the night away looking and feeling lovely.

evans boots


Do you know a size hero?

11:11 AM

Plus size model competition

We’re calling all you curvy girls to get your cameras out and tell your friends; our search for the UK’s next plus sized supermodel has started.

The lucky winner form our judging panel will win:

  • A photo shoot as the new face of Style369 or feature in Evans’ Spring 2012 campaign
  • £1,000 shopping spree at Evans or Style369
  • Model consultation with Excel Models1
  • Tickets to an exclusive Excel Models1 event

Simply visit any of the below Evans stores on the following dates to meet the Excel Models1 scouts:

  • London Marble Arch  -  24th September:  12pm-6pm
  • Birmingham Pavillions  -  1st October: 1pm-5pm 
  • Glasgow Argyle Street  8th October: 12pm-4pm 
  • Sheffield Meadowhall  -  15th October: 12pm-4pm 
  • Liverpool  -  22nd October: 12pm-4pm
  • Gateshead Metro Centre   –  29th October: 11am-3pm
  • Cardiff  -  5th November: 11am-3pm
  • Exeter   –  12th November: 9:30am-3pm 
  • Southampton Quay  -  19th November: 12pm-4pm 
  • Bluewater  26th November: 12pm-4pm 
  • Westfield White City  -  27th November: 1pm-6pm 

If you haven’t got time to pop in to an Evans store, fear not, you can apply* online at Style369.

Good luck ladies!

*terms and conditions apply


Cosy Knitwear – Our Top Picks!

4:43 PM

Come on ladies, let’s be snug and stylish this Autumn!  Thankfully, it’s easier than ever before thanks to the new selection of knitwear available at evans.  Forget washed, worn and old jumpers that don’t flatter your shape and give your man his cardigan back – we want to look for knitwear that suits us and hugs our curves.

Here’s a round-up of five gorgeous new knitwear items at evans to give you some inspiration of what’s available.  Do you have a favourite?

(1)   Evans grey 2 in 1 cardigan saves you the effort of mixing and matching. It’s fresh and feminine and the pleat button detail at the front will draw attention to your cleavage. This is wool with the wow factor!

(2)   Evans grey fair isle dress can be worn for day or night. It looks gorgeous with knee high boots for smart casual  70s style

(3)   The camel pointelle cardigan will keep you warm without washing out your complexion. You always need a black jumper but it’s good to mix it with knitwear in a paler colour like this, which would suit Autumn browns and beiges.

(4)   Bright colours help us feel more energetic and positive and a bright pink or red cardigan looks lovely over a plain black dress or top. The pink tab cardigan falls to the mid-thigh so you can wrap it round you as a shield against the autumn and winter blues.

(5)   A roll neck jumper looks lovely with most things – you’ll get a lot of wear out of evans black roll neck jumper. It’s cut to fit your shape and the material is warm and soft and designed to last multiple washes. It’s an Autumn must-have!


Coat Picks For Autumn/Winter

2:00 PM

We can’t control the cold weather but we can make sure we look our best when we’re battling the wind and the rain.  It’s time to check out the gorgeous new coats in store and online this Autumn – layering up has never been so lovely!  Macs are always popular but this season we’re seeing some warmer coats styles that emphasise different areas of the figure.

Have a look at our top new styles below and tell us what you like most?

1.   Funnel Neck Coat

A funnel neck coat is super cosy as you can do up the buttons to the top to keep your neck warm. Available at evans in black or red, it looks super smart. And it’s flattering for pear-shapes as it flares out to slim the bottom and hips.

2.   Duffle Coat

A duffle coat is flattering for all body shapes as it falls to mid-thigh length, gliding over the stomach and bottom. You’ll feel warm and protected in the soft fabric and effortlessly stylish as all the colours it’s in are classic – red, black and camel.

3.   Belted Coat

If you want a coat that you can wear for smart or causal occasions then the black belted coat is so versatile. The belt cinches you in at the waist to slim your shape and the pockets are a treat to the eyes as well as your back as you can fill them up and leave a handbag at home.


Behind the scenes at the Autumn Catalogue shoot with Emma

12:11 PM

I’m Emma, a plus sized fashion blogger and I write the blog Fashion-Mommy which combines my passions for writing and fashion.

In July, I was lucky enough to go behind the scenes as Evans shot the second day of their new Autumn 2011 catalogue. This was a fascinating insight into how the glamorous pictures that sell an image are achieved. For behind the fabulous clothes, beautiful models and scenes of glamour, there are multitudes of people who check every single detail of every single shot in order to ensure that the perfect image is achieved.

There was an air of apprehension and excitement in the Street Studios, as the team were about to create a catalogue that would showcase the new Evans collection, which this year is firmly body led rather than fashion led. Over two days Evans had photographed four beautiful models who represent each of the body shapes Evans has identified as representing its customers pear, apple, hourglass and busty.  The models on day two were both stunningly beautiful!  Belen and Emily were tall and glossy, but they were also totally approachable and friendly, and it was great to see girls who didn’t conform to the size 10 stereotype as objects of style and beauty.

So, what really happens on a catalogue shoot? To start with, outfits are planned well in advance on mood boards that feature clothing, fabric swabs and keywords for the vibe the photographer is hoping to create. The mood board provides a starting point for a look, but it isn’t the definitive article, necklaces can be changed for something else if the chain is too long, a large handbag can be swapped for a smaller one or a jumper can be in a different colour than that suggested on the original plan.

Barnaby Wilshier, the photographer, took countless photographs of just one look, with the models running, jumping, smiling, leaning forwards and sideways, posing in so many different positions in order to produce that perfect shot. The positioning needs to be just right in order to showcase every individual piece of clothing. Each photograph goes straight through to a computer where it is scrutinised by numerous people, all looking for different things. Is the lighting right? Does the models hair obscure the top? Are the colours popping as they should? Is the vibe correct for the outfit? The wrong face expression, incorrect positioning and partial obscuring of clothing can all ruin a shot.

And what of the clothes – the new body inspired fashions? One word – Amazing!  Beautiful curve enhancing outfits- stylish tunics teamed with skinny jeans, gorgeous wide legged trousers (which I think will be a major story this season) warm winter layers evoking the beat looks of Ali McGraw in Love Story, and some really chic smart workwear. I adored the fabulous shoes and boots that were not only wide fitting, but had padded insoles for extra comfort.

With make-up by Angela Davies-Deacon that was polished, flawless but natural, and hair by Jenny Roberts that enhanced the clothing, but didn’t overshadow it, the whole look can be summed up by words taken from the mood boards “sexy, positive, confident, feminine and stylish.” This perfectly summarises what we can expect from Evans this season.

I would like to thank all at Evans for the opportunity to be part of this amazing and fascinating day…and to say can I get my hands on that stunning striped tunic?!

Click here to browse the catalogue.  Which items do you have your eye on?


3 Ways To Wear..The Chocolate Faux Fur Coat

4:14 PM

There’s nothing like faux fur to add a touch of luxury to your wardrobe.
Rich, sumptuous and warm, Evans Chocolate faux fur coat is one of the most gorgeous new Autumn arrivals.
The lovely deep brown flatters most skin tones, which is kinder to paler types than a black coat.
But the key thing is it can be worn for day or night. If you’re not teaming it with a party dress and heels for a stylish evening out then you can create some stunning 70s-style looks by wearing it with jeans or trousers and a colourful blouse.
If you need some inspiration, take a look at three gorgeous ways we’ve style the coat. Which one’s your favourite?

Look 1 – Cool And Casual

Evans paisley longline blouse is an easy way to work some 70s style into your wardrobe. It looks great with indigo jeggings and simple but stylish patent bow pumps for an outfit that is comfortable but also cute and contemporary.

Look 2  - Sophisticated Workwear

For a fresh twist on a blouse and trousers, match Evans brown twill trousers with a longline burgundy shirt. The burgundy in the shirt goes beautifully with the chocolate of the faux fur coat.

Look 3 – Smart Early Evening

Straight leg jeans, a floral shirt and stylish ankle boots will help you make a bright entrance in a bar or restaurant. The pintuck blouse is fitted to enhance your shape as it nips in at the waist while the straight leg trousers slim and lengthen the legs and create a neat silhouette for all body shapes. Gorgeous!


Fashion Inspiration,Evans Senior Style Advisor Michelle Fuyana

2:32 PM

Would you like some inspiration from a fashion expert about what to pick for the new season? Senior sales advisor of the bustling Evans store in White City, Michelle Fuyana, was featured in our Autumn catalogue modelling some of her favourite new outfits. She looked amazing!

Michelle says she’s addicted to handbags, she has about 25-30 bags, but what we think is really cool is she looks glamorous and stylish day and night.

Here are three ways to easily create a fabulous look similar to what Michelle modelled in the catalogue.

Easy Glamour

Wearing a new glamorous top with your favourite jeans and court shoes is an easy way to transform your look. Evans straight leg jeans slim and flatter most body shapes and give you lots of room to move! The snake mesh print top is simply stunning

Evans Easy Glamour

Casual Style

A good pair of ankle boots is an easy way to dress up a casual shirt and jeggings. Choose Autumn colours like brown boots and a burgundy longline shirt with indigo jeggings.

Evans Casual Style

Printed Kimono

If you haven’t got time to go home and get changed before you go out in the evening you need a stylish day to night outfit. The simplest way of doing this is to wear jeggings and heels with a pretty top like Evans georgette floral cover up. Add some more accessories for the evening and you’ll feel fabulous all night long.

Evans Printed Kimono

Can you see yourself wearing one or more of these?

To read the full interveiw click here


Three ways to wear one gorgeous dress!

2:41 PM

Hi, I’m Karen, a plus size fashion blogger based in Toronto, Canada and I write the blog Curvy Canadian where I document my own outfits, showcase fashion-forward plus size clothing, and cover events and news in the fashion world.

I think versatility is important in any wardrobe, when you make a purchase; you want to make sure that it’s going to work well with garments you already own! The little black dress is a wardrobe staple and an absolute must-have for all women. It will serve you well in all aspects of your life as you can dress it down for a trip to the shops, or up to look stylish at a wedding. The LBD can be taken from work to play and everywhere in between!

Look 1 – Office Chic

Evans Office Chic

I love this look because the red ‘power’ cardi says you mean business, and the belt brings it in closer to the body to define your silhouette. The leather heels are low enough to be comfortable and appropriate for work, while the lacing on the back of the dress adds a fashionable and fun touch to the outfit.

Look 2 – Casual and Fun

Casual and fun

This colourful look is perfect for days off. The black of the dress and jacket allow the mixture of hues from the leggings, necklace and ring to really pop! The black lace up booties are so fun and add an awesome edgy vibe to this casual outfit.

Look 3 – Fancy and Fabulous

Fancy and fabulous

This is the perfect outfit for a formal affair. The black lace of both the dress and the tights create a luxurious look, and the silver necklace and ring adds an effortless sophistication. The satin heels work well against the texture of the lace and the shine of the silver, and the height of the heel is perfect for giving you some extra height while still allowing you to dance the night away.

Which look is your favourite?

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